AREZOO KAZEMI

Smart solutions & design thinking, along with the harmonious coexistence between technology and empathy, make the user journey to be smooth, enjoyable and functional, based on their needs, pains & goals.

UI&UX (+4 years), Frontend Development (+7 years), Graphic&Web Design (+10 years), working in different countries and environments, in advertising, B2C & B2B and technology and my studies in psychology, let me approach different scenarios and personas from a broader perspective.

Through my skills in design and technology, I help develop digital products and bring creativity and innovative ideas.

UI&UX Designer
alefka.com
alefka.com/art
alef.kaa@gmail.com
+39 389 901 8480
Milan, Italy
EDUCATION
Frontend Programming
Design Methodology
E-Commerce Strategies
Tehran Institute of Technology
Tehran, Iran. 2014-2015
Graphic Design M.A [98/100]
Accademia di Brera
Milan, Italy . 2011-2014
Graphic Design M.A [92/100]
Alzahra University
Tehran, Iran . 2009-2011
Graphic Design B.A [90/100]
Art University
Tehran, Iran . 2001-2005
EXPERTISE
Web & app
Design System
& UI Kit
UX Research,User
Journey, Wireframe
& Prorotype
Adobe XD, Photoshop,
Illustrator, inDesign
& After Effects
Adobe Animate
& Google Web Designer
Figma, Sketch, Invision,
Principle, Marvel, Maze,
Whimsical & Miro
HTML, CSS, jQuery,
JavaScript, React
& Vue.js
Bootstrap
& Grid System
WordPress
& Webflow
Google Analytics
& Hotjar
HTML5 Newsletter,
MailChimp, MailUp & Customer.io
Git & Control System
Scrum, Jira,
Trello & Pulse
Agile, MVP & DevOps
INTERESTS
Photography alefka
Illustration
alefka.com/art
Author of “Pictorial encyclopedia of Art” & Co-Author of a Bilingual Monthly Magazine for Children.
Obtained Certificate of Psychology for Children & Interested in Psychology to have a Deeper Understanding.
Spirituality, Philosophy, Cosmos, Mindfulness & the Meaning of Life.
Camping, Gardening, Yoga, Books & Movies. Traveling & Discovering New Cultures.
LANGUAGE
English
Italian
Persian
WORK EXPERIENCE
UI UX Designer
Pink Moon Studios
June 2022 - Current
  • UI UX Design in a Web3 Blockchain Game Company.
  • Working on the main website with three game products, the Marketplace website with complex features, and helping with the game UI and UX.
  • User flow, Prototype, Wireframe, Design System, UI Design, A/B testing, and helping in UI development on webflow.
  • Tools: Figma, Adobe Illustrator and Photoshop, Webflow, HTML5, CSS, Spline, Customer.io, Hotjar, Google Analytics, ...
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UI UX Designer
Codenotary
March 2021 - Feb 2022
  • UI, UX in technology & services, B2B SaaS company.
  • Created a brand guideline, design system, wireframe, prototypes and interactions for websites, products, and documentation.
  • Following the development, debugging, and finalizing of the release.
  • Tools: Figma, Adobe Aftereffects, Illustrator, Photoshop, inDesign, Powerpoint, WordPress, HTML5, CSS,...
  • Clients: Google, Swisscome, Samsung, Siemens, Cisco, Hays, Reve, Ruag, Shopify, Motorola, Pfizer, Fujitsu, AlmaLinux,...
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UI UX Designer
Well360
July 2019 - Feb 2021
  • Responsive for web design and prototyping from research to fresh solutions. UX research, customer journey, user flow, wireframing, design system, prototype, and collaboration with developers for frontend solutions.
  • Digital banners, static and animated for social media.
  • Newsletter design and development in HTML5.Responsive and Cross-Browser. MailChimp & MailUp.
  • Tools: Adobe XD, Adobe Aftereffects, Illustrator, Photoshop, inDesign, WordPress, HTML5, CSS,...
  • Clients: Allianz, Genialloyd, Polaroid, Montefarmaco, Freddy, Mukki, Ontherapy,...
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Creative Developer
HAVAS
Mar 2019 - October 2022 - Remote
  • Team working on platforms, php, jsp, node.js, javascript and HTML5 languages. Combine the functions and customize the visual design with Havas' and clients.
  • Landing pages, HTML5 Newsletters and HTML5 banners with Adobe Animate and Google Web Designer.
  • Tools: Figma, Adobe Animate, Illustrator, Photoshop, inDesign, WordPress, HTML5, CSS, Javascript, Node.js,...
  • Clients: “ILLY”, “Jacobs”, “BMW”, “KIA”, “Toyota”, “TiOra”,...
UI UX Designer
Bison & Rose
Sep 2018 - Apr 2019
  • Design Websites: wireframe, mockup, prototype, and development in WordPress.
  • Digital and print banners and HTML5 Newsletters.
  • Design and print data for the magazine, Billa and Eurovia.
  • Tools: Adobe XD, Adobe Illustrator, Photoshop, inDesign, Powerpoint, WordPress, HTML5, CSS.
  • Clients: CocaCola, BMW, Nestle, CSOB, Medtronic, Skoda, Billa, Eurovia,...
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Front-end Developer
U+
Sep 2015 - July 2018
  • Working as a front-end developer to create functional, smooth and responsive web pages by using HTML5, twig, CSS3(scss, sass,less,bliss), jQuery, JavaScript and React.
  • Working by scrum and sprints like Jira and Trello, Bitbucket and working by Gulp & Git, Version Control Systems & Pull Request.
  • Tools: Sketch, Illustrator, Photoshop, HTML5, CSS, javascript, JQuery, twig, React.
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Web Designer
Impesud
Jan 2015 - July 2015
  • Web design, E-commerce and Landing pages.
  • Tools: Adobe Illustrator, Photoshop, inDesign, WordPress, HTML5, CSS.
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Graphic Designer
Different Agencies & Freelancer
Feb 2002 - August 2011
  • Logo, branding, catalog, poster, billboard, calendar, gifts and Printing process.
  • Tools: Adobe Illustrator, Photoshop, Dream Weaver, inDesign, CorelDraw.
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SKILLS
  • Graphic, Digital & Print, Branding & Corporate Identity, Banners (Static & Animated).
  • UI Design, Responsive Web & App, UI Kit, Design System & Components by knowledge of React & Vue.js
  • UX Design, Design end-to-end hi-fi & low-fi user flows and interactions across mobile and web clients. High Quality Deliverables & Execute Based on UX Goals & Priorities. UX Research, Persona, Customer Journey, Wireframe, Prototype, Usability Test. Google Analytics & Hotjar
  • Adobe XD, Photoshop, Illustrator, inDesign, After Effects, Adobe Animate & Google Web Designer
  • Web Tool, Figma, Sketch, InVision, Principle, Marvel, Maze, Whimsical & Miro
  • HTML5 Newsletter, Design & Develop, Responsive & Cross-Browser. MailChimp & MailUp
  • Frontend, HTML5, TWIG, CSS, jQuery, Javascript. Experienced with React, Vue.js, Node.js & PHP. WordPress and Webflow
  • Grid System & Bootstrap
  • Responsive & Cross Browser, Test & debug
  • Scrum & Sprints, Jira, Trello, Notion & Pulse
  • Git, Push & Pull Request
  • Agile, MVP & DevOps
  • Illustration, Hand & computer. alefka.com/art
  • Photography, Nature, Urban & Still-Life. alefka.com/art/photography
  • All opinions are welcoming for improvement